Lisa Pacheco, CSEE
Director of Sports Development
Started working at the Alliance in 2002
I have worked in the hospitality industry for 30 years. I promote Williamsburg as a sports destination for local, regional, and national events. I am actively involved in Sports Virginia and the National Association of Sports Commissions I am a graduate of the Lead Historic Triangle legendary class of 2013. I am also on the United Way Day of Caring committee. When not working I enjoy spending time with my children Colby, Alyssa and Gabriel.
What’s the best part about working at the Alliance?
“I absolutely love representing a destination! Every day there is something new to promote in a city that has so much to offer. I want my clients to know they could not have picked a better place to host their event!”
What was your first job ever?
“Pumping gas and cleaning windshields at my dad’s Hess gas station.”
Complete the following: I #LOVEWMBG because…
“…it is a beautiful, safe city with so much to see and do. I love our history, topography, and friendly people. This is home.”
BONUS QUESTION! If you could have one superhero power, what would it be and why?
“If I could have a superhero power it would be to clone myself so I could be in multiple places at the same time!”